Professionals
Find out about job opportunities and connect with CPG colleagues & contacts.
Join Today... It's free!
Already a member?
Employers
Find CPG talent in one easy place. Post jobs, create a company profile and more.
Already a member?
LOGIN / REGISTER
Join Today... It's free!
Already a member?

Follow Us on LinkedIn Follow Us on Twitter Become a Fan on Facebook
Please Login to Continue:
News Options

Latest News

Category Subscriptions

Story Subscriptions

Categories

Advertising / Promotions / PR (2096)

Brand / Product Marketing (791)

Career Development (1755)

Category Management (8)

Company News (1871)

Financial / Trade Spend (21)

Food / Product Development (1608)

Foodservice (41)

HR / Recruiting (3601)

Industry Events (369)

Market Research (1182)

Retail (4235)

Sales / Customer Development (157)

Senior Leadership (1231)

Shopper / Trade Marketing (114)

Supply Chain / Logistics (200)

VH's saucy fall push | Strategy Online

Post Response | Subscribe to Story



Displaying Stories 1 - 1 of 1.
first | previous | 1 | next | last

CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in October
By Harmeet Singh

ConAgra Foods Canada is making a big push with VH Sauces this fall, with two new campaigns, including one focused on millennials, a new target for the brand. Overall, the move marks VH’s shift in investment from marketing in winter to the fall, the beginning of the main consumption period for its products, says Julia Hupalo, brand manager at ConAgra Foods.

http://strategyonline.ca/2016/10/05/vhs-saucy-fall-push/
 

Post Response